Designed to mark Liberty’s 150th Anniversary, Liberty Hypernova is an exclusive capsule collection by Frida Giannini. Hosted in Liberty London’s central atrium, the event celebrated Hypernova with the energy and glamour of Studio 54.
We worked with Liberty to curate elevated canapés, food stations and bespoke cocktails.
Elite waiters carried canapés on polished silver trays, among them buckwheat tarts with whipped goats' cheese and ruffled radish, and beetroot won tons piped with a coriander hummus, their colours drawn from the collection. Guests gathered at the caviar station for caviar bumps while a roaming shucker served oysters on demand, a playful touch of theatre.
To finish, in true Studio 54 fashion, a take on an eighties classic, jelly and cream with maraschino cherries.
We developed custom Hypernova cocktails, incorporating the core campaign colours, purple, blue, black and gold, with branded ice cubes and custom engraved citrus peel, branded touch points encouraging tasteful guest photos.
The Violette Negroni was the highlight of the menu, a vibrant, floral twist. It was served alongside Hypernova 75 and Roebuck, Liberty’s English sparkling wine partner.
HOME COUNTIES:
23 Kings Grove
Berkshire
SL6 4DP
LONDON:
Lasenby House
Regent Street
London
W1B 5AH
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